Extreme Reach makes delivering and streaming video ads to all devices easy. It's so easy it's almost hard to explain. Next time you watch TV and see ten commercials, Extreme Reach will serve eight of them from their platform. The marketing difficulty ER has, is convincing advertisers to adapt their workflow that uses fewer cooks in the kitchen. For example, if videos were dishes, ER's process sends the dish from the chef to the diner in one step. It's that easy.

This video production was an excellent opportunity to work with Cedric Geise, a talented writer who worked his magic on the script. Mondial, a creative agency based in Richmond, VA, handled the animation and sound design. The process took about six weeks, from concept to drawing to storyboard, with several check-ins along the way.

Video reel created from scratch to be played on Extreme Reach's website, used for events and other promotional venues.

• Art Direction
• Storyboard
• Illustration
• Project Management
• Post Production