AdBridge Video
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Extreme Reach’s platform powers the world’s video advertising and Talent & Rights Management. We wanted to create a video that got to the heart of what the platform does: synchronizing the media plan with the creative assets.
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Animated videos are easier to make because they require talent, shoots, and pre-production. As a result, the workflow can be streamlined and scalable. For this video, we wrote a script, had a voice-over (VO) made, and refined the VO while we were designing the storyboards. We then sent the Vo and the storyboard to the animator for motion graphic design.