Connected TV Infographic
Consumers have shifted their video consumption habits drastically in recent years — from cable to connected TV.
That’s not news. But advertisers have been slow to catch up, often undervaluing Web video commercials in a world where network prime time and Super Bowl ads still command the big money. To illustrate the trends advertisers should be watching, Tremor Video commissioned Frank N. Magid Associates to run a study on consumers’ connected TV preferences and viewing habits... read more at Mashable.
Creative Director: Cody Dennison, Designer: Jax de Leon.